Utah has great tweeps and there are few as active and engaging as the tweep @IGoByDoc, aka Darin Berntson. Doc is a social media maven and has been actively working with clients in the realms of internet marketing and social media over the past five years. "I fell in love doing the ins and outs of Social Media over the last couple of years, so I decided to focus more on that rather than typical internet marketing strategies. For me, my favorite thing is to talk to a business, and see how we can help them succeed online."
Doc's newest venture combines his love of social media, his local business strategies and another favorite - video. Local Joints TV launched at the beginning of May with Doc and his great smile in front of the camera talking to local Salt Lake City & Utah County business owners.
Episode One was Doc talking to Smashburger in Draper, Utah and all the Beehive Blog can say is - Watch out Food Network - Utah has a rising star!
For Doc and Local Joints TV, the philosophy is "behind every business is a great story and we are here to tell them". Doc figured that video was the best way to get these stories out. "Local Joints TV is an everyman's version of some bigger shows but with a local feel and favor. On our show, we are focusing on businesses that are in the food, fun and entertainment categories."
Each episode is about eight to ten minutes in length and have been created with a professional feel to the video quality and editing, plus we get bloopers!
Doc's drive to get out there and have fun and connect with local businesses was the force creating Local Joints TV. Moving forward, Doc will be offering a Sponsor Model which gives other types of businesses a feature video, a page on the site and possibly coupons as well. "It could be any business, not just food," Doc explains, "It could be a dentist, a chiropractor, an insurance agent and they will have a sponsor page and a show."
Doc gave us a sneak peek on what is upcoming for Local Joints TV: "Salsa Leedos Mexican Gril, Pounders Grill, Rib City and some other restaurants, as well as nightclubs. Our immediate goal is to release one show per week to start and then moving to two to four per week eventually."
When someone loves what they do, it shows and we can certainly see Doc's enthusiasm and talent! The Beehive Blog thinks that Doc is the Bee's Knees and we are eagerly awaiting the next episode!
Tune in to Local Joints TV and keep tuning in for great features and loads of fun and make sure you are keeping up with Doc on Twitter!
Local Joints TV Website
Local Joints TV on Twitter @localjointstv
Doc on Twitter @IGoByDoc
The Doc Block - Doc's other site